NewLeaf CannabisClient Description
NewLeaf is a cannabis retail brand with a focus on the suburban market in Alberta. It was the largest retail brand —by locations— in Canada, with over twenty-five operational in time for legalization.
With an ambitious launch schedule and complex brand/advertising regulations, NewLeaf engaged Woods Creative to bring a neighborhood-friendly retail brand to life.
Brand DevelopmentProject Description
We built conscientious, approachable brand focused on reshaping the cannabis narrative. Our work helped NewLeaf educate and empower the communities they serve.
Website DesignProject Description
The NewLeaf Cannabis website promoted community engagement, offered educational resources for all interest levels and featured a digital menu board with product information and available inventory.
Nine months into operations, National Access Cannabis acquired the company for 38 million dollars.