NewLeaf Cannabis
Client Description
NewLeaf is a cannabis retail brand with a focus on the suburban market in Alberta. It was the largest retail brand —by locations— in Canada, with over twenty-five operational in time for legalization.
With an ambitious launch schedule and complex brand/advertising regulations, NewLeaf engaged Woods Creative to bring a neighborhood-friendly retail brand to life.
Services
Brand Development
Project Description
Website Design
Project Description
Results
Nine months into operations, National Access Cannabis acquired the company for 38 million dollars.
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0
MM
Acquisition by National Access Cannabis 2018
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0
Retail
Locations across Alberta
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0
K
Unique Web Visitors per year
Social Media
Project DescriptionThe Ask
With an approachable brand in place, we aligned the NewLeaf Cannabis brand with a thoughtful social media voice that focused on education, community and product awareness with content that media outlets could leverage.